Red Bull Art of Can

Philadelphians experienced a state-of-the-art projection mapping creation as it spread across the 300-foot wide west façade of City Hall. The light projection display, created by local Philadelphia visual design studio Klip Collective, brought to life the 1800’s municipal building’s masonry architecture with pulsating movements, psychedelic imagery, geometric mapping, 3D graphics, and a custom music composition. Via a custom control board, attendees were able to create audio-visual designs that were then projected directly onto the landmark building in real time. The visual installation, the first-ever of its kind on Philadelphia’s iconic City Hall, was part of the opening night festivities of the 2015 Red Bull Art of Can, a physical and digital art competition that asks creatives to create art pieces inspired by the Red Bull can. Red Bull Art of Can by Klip Collective Projections, visuals, and technical design by Klip Collective October 2015 My role: Art Director and Animator Awards: Addy awards Guerrilla Marketing Innovative Use of Interactive Technology, 2016 Red Bull “Art of Can" Art Directors Club of Philadelphia awards Special Events, 2016 Red Bull “Art of Can"